What is the WAVE?

The Wave is the name of the SMPS Pacific Regional Conference (PRC), an annual regional event hosted by ten SMPS chapters: Alaska, Hawaii, Las Vegas, Los Angeles, Orange County, Oregon, Sacramento, San Diego, San Francisco, and Seattle. The Pacific Region hosts some of the largest SMPS Chapters in the national organization with over 1,400 members.

Held annually, the Wave assembles over a dozen national presenters and keynote speakers, providing attendees opportunities to learn best practices in A/E/C marketing and business development from some of the industry’s best. Moreover, the unique conference atmosphere provides networking opportunities with professionals in the Pacific Region that help them build their career and business.

About the Society of Marketing Professional Services (SMPS)

The Society for Marketing Professional Services (SMPS) is a diverse community of marketing and business development professionals working together to move the A/E/C industry forward. In 1973, a small group of ambitious professional services firm leaders recognized the need to sharpen skills, pool resources, and work together to build their business. And SMPS was born.

Today, SMPS represents a dynamic network of more than 7,000 marketing and business development professionals in the A/E/C industry located throughout the United States and Canada.


history of the SMPS pacific regional conference

Future Conference Locations

2019 – Honolulu, HI (hosted by: Hawaii Chapter)

2020 – Las Vegas, NV (hosted by: Las Vegas Chapter)


Past Conference Locations

2018 – Napa, CA (hosted by: San Francisco Bay Area Chapter)

2017 – Anchorage, AK (hosted by: Alaska Chapter)

2016 – Palm Springs, CA (hosted by: Los Angeles Chapter)

2015 – Seattle, WA (hosted by: Seattle Chapter)

2014 – Huntington Beach, CA (hosted by: Orange County Chapter)

2013 – Portland, OR (hosted by: Oregon Chapter)

2012 – San Diego, CA (hosted by: San Diego Chapter)

2011 – Sacramento, CA (hosted by: Sacramento Chapter)

2010 – Sacramento, CA (hosted by: Sacramento Chapter)