Program + Events

The WAVE: Turning the Tide will offer the following three tracks:

Track 1: Exploring the horizon

Trends – new ways, new markets, new opportunities

Track 2: Charting the course

Strategy – planning, assessing, evaluating, developing new business

Track 3: Taking the helm

Tactics – understanding and implementing new and best practices

 

Wednesday – February 15, 2012

Session Track Program Speaker(s) Time Room
CE Exam CPSM Exam   1:00 – 4:00 Cunningham A
SP1 Special
Program
Navigate the Future Nancy Egan, Frank Lippert, Bill Strong, Marion Thatch, Carla Thompson, and Howard Wolff 1:30 – 4:30 Randle Ballroom D
S1 Social Cocktail Reception   5:00 – 6:30 Randle Foyer

Thursday – February 16, 2012

Session Track Program Speaker(s) Time Room
CL Special Chapter Leaders Forum   8:00 – 9:15 Randle Ballroom D
KN Keynote The Power of Appreciation Mike Robbins 9:30 – 11:30 Randle Ballroom A&B
1A Trends Trends and a Dynamic Future: Exercising Strategic Foresight Today for Success Tomorrow Jonathan Bahe and Doug Parker 1:30 – 3:00 Randle Ballroom A
2A Strategy Power of Story to Win New Business David Lecours 1:30 – 3:00 Randle Ballroom D
3A Tactics From Ho-Hum to High Impact: Strategies for Winning Project Interviews and Masterful Q & A Hilari Weinstein 1:30 – 3:00 Randle Ballroom E
1B Trends Beyond Marketing: Developing Your Brand as a Leader in Your Firm and Community Scott Butcher 3:30 – 5:00 Randle Ballroom A
2B Strategy Strategic Planning: Simplicity Power & Action for AEC Strategists Bill Strong and Ted Sive 3:30 – 5:00 Randle Ballroom D
3B Tactics Elevating Innovation: Creating a Culture of Success Christine Hollinden 3:30 – 5:00 Randle Ballroom E
S2 Social “Mardi Gras Festivities” Social   7:00 – 10:30 Manchester Ballroom G&H

Friday – February 17, 2012

Session Track Program Speaker(s) Time Room
SP2 Special
Program
Clients in the Raw Shiloh Spriggs, Craig Miller, Vic Bianes, Jim Barrett, and Tony Heinrichs 8:00 – 10:00 Randle Ballroom A&B
1C Trends Planning & Budgeting: Best Practices for Newer! Better! Smarter! Kenda Salisbury 10:30 – 12:00 Randle Ballroom A
2C Strategy Commoditize or Revitalize: Buck the trend of commoditization and revitalize your approach to growing new business Ann Banning-Wright, Jennifer Crawford, and Jamie Awford 10:30 – 12:00 Randle Ballroom D
3C Tactics The Three Marketeers – Dueling Your Way Forward to a Victorious Career Path Mark Tawara, Howard Wolff, Stephanie Craft, and Kevin Hebblethwaite 10:30 – 12:00 Randle Ballroom E
1D Trends Discover Your Why Jim Walton 1:30 – 3:00 Randle Ballroom A
2D Strategy What Do Zombies and Sally Field Have In Common? AKA Facilitating Better Go/No-Go Decisions Joanmarie Eggert 1:30 – 3:00 Randle Ballroom D
3D Tactics Turning the Tide of Your Marketing Influence: How to Manage Company Leaders for Maximum Impact Stacey Dyke and Dr. Jim Dyke 1:30 – 3:00 Randle Ballroom E