The WAVE: Turning the Tide will offer the following three tracks:
Track 1: Exploring the horizon
Trends – new ways, new markets, new opportunities
Track 2: Charting the course
Strategy – planning, assessing, evaluating, developing new business
Track 3: Taking the helm
Tactics – understanding and implementing new and best practices
Wednesday – February 15, 2012 |
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| Session | Track | Program | Speaker(s) | Time | Room |
| CE | Exam | CPSM Exam | 1:00 – 4:00 | Cunningham A | |
| SP1 | Special Program |
Navigate the Future | Nancy Egan, Frank Lippert, Bill Strong, Marion Thatch, Carla Thompson, and Howard Wolff | 1:30 – 4:30 | Randle Ballroom D |
| S1 | Social | Cocktail Reception | 5:00 – 6:30 | Randle Foyer | |
Thursday – February 16, 2012 |
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| Session | Track | Program | Speaker(s) | Time | Room |
| CL | Special | Chapter Leaders Forum | 8:00 – 9:15 | Randle Ballroom D | |
| KN | Keynote | The Power of Appreciation | Mike Robbins | 9:30 – 11:30 | Randle Ballroom A&B |
| 1A | Trends | Trends and a Dynamic Future: Exercising Strategic Foresight Today for Success Tomorrow | Jonathan Bahe and Doug Parker | 1:30 – 3:00 | Randle Ballroom A |
| 2A | Strategy | Power of Story to Win New Business | David Lecours | 1:30 – 3:00 | Randle Ballroom D |
| 3A | Tactics | From Ho-Hum to High Impact: Strategies for Winning Project Interviews and Masterful Q & A | Hilari Weinstein | 1:30 – 3:00 | Randle Ballroom E |
| 1B | Trends | Beyond Marketing: Developing Your Brand as a Leader in Your Firm and Community | Scott Butcher | 3:30 – 5:00 | Randle Ballroom A |
| 2B | Strategy | Strategic Planning: Simplicity Power & Action for AEC Strategists | Bill Strong and Ted Sive | 3:30 – 5:00 | Randle Ballroom D |
| 3B | Tactics | Elevating Innovation: Creating a Culture of Success | Christine Hollinden | 3:30 – 5:00 | Randle Ballroom E |
| S2 | Social | “Mardi Gras Festivities” Social | 7:00 – 10:30 | Manchester Ballroom G&H | |
Friday – February 17, 2012 |
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| Session | Track | Program | Speaker(s) | Time | Room |
| SP2 | Special Program |
Clients in the Raw | Shiloh Spriggs, Craig Miller, Vic Bianes, Jim Barrett, and Tony Heinrichs | 8:00 – 10:00 | Randle Ballroom A&B |
| 1C | Trends | Planning & Budgeting: Best Practices for Newer! Better! Smarter! | Kenda Salisbury | 10:30 – 12:00 | Randle Ballroom A |
| 2C | Strategy | Commoditize or Revitalize: Buck the trend of commoditization and revitalize your approach to growing new business | Ann Banning-Wright, Jennifer Crawford, and Jamie Awford | 10:30 – 12:00 | Randle Ballroom D |
| 3C | Tactics | The Three Marketeers – Dueling Your Way Forward to a Victorious Career Path | Mark Tawara, Howard Wolff, Stephanie Craft, and Kevin Hebblethwaite | 10:30 – 12:00 | Randle Ballroom E |
| 1D | Trends | Discover Your Why | Jim Walton | 1:30 – 3:00 | Randle Ballroom A |
| 2D | Strategy | What Do Zombies and Sally Field Have In Common? AKA Facilitating Better Go/No-Go Decisions | Joanmarie Eggert | 1:30 – 3:00 | Randle Ballroom D |
| 3D | Tactics | Turning the Tide of Your Marketing Influence: How to Manage Company Leaders for Maximum Impact | Stacey Dyke and Dr. Jim Dyke | 1:30 – 3:00 | Randle Ballroom E |